Will SmartBand technology and AI detection

How It Works

The Will SmartBand™
Solution

When you're at your weakest and begin to smoke or vape, Will SmartBand™ is already working — detecting, intervening, and reinforcing your commitment to quit.

Four Steps to Freedom

1

Detects Gestures

Will SmartBand™ recognizes your smoking gestures automatically — performing 100,000s of calculations per second.

2

Triggers Affirmations

Signals your phone to play self-help messages in your own voice at the precise moment needed.

3

Stimulates Willpower

Replaces dangerous drugs and nicotine substitutes with proven behavioral modification.

4

Prevents Relapse

Converts to reinforcement messages once you quit — positive results within 2 weeks.

Product Details

Product Functionality

Smart Detection

Universal algorithm learns individual smoker gestures and supports both right and left hand. Performs 100,000s of calculations per second to distinguish smoking from non-smoking gestures.

AI-Powered Machine Learning

Machine learning detects individual smoking gestures in real time. The system anticipates when you'll smoke and delivers affirmation messages before or as you light up.

Personal Affirmations

Signals your phone to play self-help messages in your own voice at the precise moment needed. Your own words, your own voice — at your moment of weakness.

Bluetooth Sync

Forwards data to iOS/Android app. All calculations are performed in-app, keeping the band lightweight and battery-efficient.

Flexible Alerts

Vibrates on wrist, push alerts, random daily calls. Consecutive alerts until accepted — ensuring you never miss a critical intervention moment.

Full Data Logging

Records all gestures, alerts accepted/declined, and message listening history. Complete visibility into your quit journey.

Competitive Landscape

Competition

On a health and cost basis, we believe we have no critical competition.

Nicotine Replacement (NRT)

$100–$200/month

Gum, patches, lozenges — $5B in annual sales. A half-solution: smoke-free but not nicotine-free.

Will Advantage

Non-nicotine. Addresses behavior, not just chemistry.

Vaping / E-Cigarettes

Ongoing

Also NRT. Growing among youth post-Covid. Our algorithm can be taught vaping gestures — a market opportunity with no critical competition.

Will Advantage

Algorithm adaptable to vaping gestures.

Drugs (Chantix)

Prescription required

Pfizer removed its ~$1B psychotic drug Chantix from market for additional tests.

Will Advantage

All-natural. No drugs. No side effects.

Go-to-Market

Marketing &
Sales Channels

  • Direct to consumer via willsmartband.com
  • Affiliated health websites (American Heart, Lung Associations)
  • Large corporations and health insurance companies
  • Government municipalities and Veterans Administration
  • Amazon and social media platforms
  • PR outreach driven by completion of clinical trial

Unit Economics

$349

Introductory price — approximately 3 cartons of cigarettes

All-in cost to warehouse: ~$38 · High gross margins

Year 1 Projection

$75–150M

Sales of 250,000–500,000 units

Market Size

$22.4B

Global smoking cessation industry forecast by 2027

Ready to Finally Quit?

For those who need a little extra Will power to finally quit.

Order Will SmartBand™ — $349